Webinars & Programs:
Business Plan Development Basics
A business plan can help you:
- Make critical decisions
- Reduce risk
- Prove viability of the business
- Set goals
- Secure funding
- Focus your marketing efforts
In most cases the traditional, lengthy business plan collects dust in file folders or on a shelf. With the current economic times, small business owners are continually required to rethink their strategy. Enter our 2-page simplified business plan template. It simplifies your planning process and makes your plan a more dynamic business tool.
Highlights:
- Week 1: Managing operations
- Week 2: Organic and low-cost marketing
- Week 3: Cash flow
- Week 4: Goals and milestones
Participants will have the opportunity to submit their business plan to the instructor for private, personalized feedback through a complimentary, one-on-one business counseling session.
This class is intended for those who have already decided on a product or service.
Recordings will be provided to those who attend. You must attend all 4 classes to receive the full curriculum.
Previous Programs:
Unlock Opportunities with Your Capability Statement
In partnership with WCEC-NJ.
Are you a small business owner looking to enhance your marketing materials, attract more clients, secure new partnerships, or get into government contracting?
Join us to learn how to a craft compelling capability statement. Learn to effectively showcase your company’s strengths, past performances, and unique selling propositions to stand out in competitive markets.
Building A Thriving Wellness Business
According to a 2018 Global Health and Fitness Association article, 81% of fitness studios close within the first year.
Common mistakes made by first-time studio owners include:
- Not having a business strategy or vision
- Lack of financial management
- Not conducting marketing research
As the wellness industry and fitness businesses are redefining themselves in the new norm, fitness teachers and wellness coaches have to shift to see themselves as entrepreneurs. According to McKinsey and Company, the global wellness market is estimated to be more than $1.5 trillion, with annual growth of 5% to 10%.. Now is the best time to dive into a wellness business with a strong foundation. And the strong foundation is your holistic wellness business plan.
During this webinar, we’ll be reviewing how to develop a business plan specifically for your business, be it studio, online, private or corporate wellness-focused. It’ll also go over how to integrate other elements of wellness offerings to position yourself as a holistic wellness provider.
Social Entrepreneurship – Make Your Mark on the World
In partnership with the Women’s Center for Entrepreneurship Corporation. Today’s business innovators want to go beyond the traditional corporate framework and use their business experience to do good in the world. They want to act as change agents for their community and society at large by improving systems, developing new approaches and creating opportunities for the betterment of those they serve. As a result, we’ve seen a new generation of entrepreneurs tackle societal issues, either locally or globally. They’ve become known as social entrepreneurs. Do you feel you have calling to make your mark on the world and join the ranks of social entrepreneurs, but don’t know how to go about it? Then join us for this engaging and interactive program. In this free webinar, you will learn to:
-Design and develop your organization’s mission and vision.
-Start up as a social enterprise.
-Select your board and collaborators.
-Pursue funding opportunities.
-Implement your business plan and measure performance.
-Garner media attention.
GrowthVenture™
In partnership with the Women’s Center for Entrepreneurship Corporation and the Greater Toms River Chamber of Commerce. The program is designed specifically for existing business owners who are generating income and want to scale up their businesses. This is a 12-week program that will be held virtually via Zoom for 2 hours/week. In this program, you will:
- Analyze your current business situation
- Identify best growth opportunities
- Build budgets that support your business’ visions & strategic plans
- Define ways to strengthen your organizations’ products/services
- Determine best sales strategies for your market
- Define your needs for a management team and how to build one
- Discover operations systems needed to support a growing business
- Map your road to profitability and financial performance
- Implement revised business plans
- Narrow your focus
- Create an actionable plan for growth
- Become accountable for what you want to accomplish
- Build a peer-advisory group
Personal Branding
When it comes to truly successful organizational innovation, it’s imperative that companies rethink how they work. Companies need to maximize performance from its leadership and each employee to grow and maintain corporate brand strength. A way to maximize performance is to encourage business owners and its employees to build a strong personal brand to increase their visibility and as a gateway to share their thoughts to solve organizational problems to take the organization to the next level.
In this engaging program, you will learn to:
– Understand the power of branding.
– Be able to differentiate between corporate and personal branding.
– Develop a personal mission statement to establish a brand.
– Build relationships and communicate effectively marketing the Brand You.
– Know how to harness social media to build a personal brand.
– Impact organizational growth through personal branding.
Mentoring Women Workshop
As women continue to expand their leadership roles in business and the community, they are often very interested in helping other women grow. However, most organizations lack formal training programs to teach women how to mentor other women.
Do you find yourself in this position? You’d like to create programs within your organization or community group, but lack clarity on how to develop mentoring opportunities. Or you’re just relying on your good upbringing to create mentoring programs, but would love to find out more on best practices.
Then this workshop is for you. The workshop will be led by Marion Chamberlain, Business Strategist and Trainer of Chamberlain Leadership. You will gain knowledge to better equip you to:
- Understand the basic elements of mentoring
- Learn how to create mentoring opportunities
- Design the mentor-mentee relationship
- Create accountability mechanisms
- Launch mentoring groups and programs
Propel into Business Growth
The economic conditions of the past 5+ years have forced business owners to constantly evaluate both the external and internal conditions that will help them survive and ensure organizational sustainability in the long run. However, to effectively achieve business results and to drive change you eventually want your business to grow. This requires effective business growth strategies that work specifically for your company and the conditions, which you are operating in.
While there isn’t a simple blueprint and not every strategy works for every business, there are 7 key strategic steps you can take to help you develop a plan for your company’s business growth. In this engaging and interactive webinar, participants will learn about these 7 key steps and how they can easily implement them to propel them into business growth, not just survival mode:
- Assess business successes and challenges.
- Analyze market segments and develop laser-like business focus.
- Manage business complexity and develop systems.
- Cultivate a world-class corporate culture on a shoestring budget.
- Learn how to differentiate your company and product/service and make a name for yourself.
- Develop yourself to develop your business.
- Harness the power of collaboration and partnerships.
The Impactful Leader: The Top 10 Skills to Set You Apart:
Everyone has a different point of view as to what defines good leadership. Looking at the textbook definition of leadership, you’ll see social influence and support of others necessary to help a leader accomplish the goal set. While these are two great components of leadership, they’re not enough into today’s world to truly define impactful leadership. To truly be a leader you have to combine both brains and heart to accomplish goals and to create impact. Leaders are individuals who step up and want to create their mark in the world. They’re obsessed with making a difference and creating positive change in their organization, and, thus, driving their business objectives.
What are the leadership approaches that will set apart the impactful leaders from the textbook leaders? In this engaging and interactive webinar participants will learn about these 10 key skills:
1. Integrate fun and play into the workplace.
2. Develop yourself to develop your business.
3. Cultivate your corporate culture.
4. Understand that as a leader you’ve been gifted to serve.
5. Focus on both your and your team’s health.
6. Mentor women to channel their strengths.
7. Bridge the generational differences and play to their gifts.
8. Share your knowledge and collaborate.
9. Make your life matter.
10. Develop your own unique leadership style.